I do love Models Own, totally my favourite high street beauty brand and they really have been excelling themselves in their recent launches and the latest addition to their beautiful nail polish bunch is truly excellent. Following in the footsteps of Revlon, Models Own are releasing clever nail duos under the name Models Own Artstix and as usual, the lifestyle photography is stunning, makes me think of a tin of Quality Streets, makes me want to try every single one of them.
The concept is that you get two colours, a solid base colour in the Paint It bottle and then a special effect polish in the Cover It bottle creating a handy 3 in 1 nail polish set in truly awesome looking bottle. Plus, the bottle sizes are smaller than the normal bottles, meaning you have more chance to actually finish them!
One of the key colour combos, which I have a sneaky suspicion might have been inspired by the hype created by bloggers is a duo of Utopia and Indian Ocean, entitled Utopia Ocean. I have Indian Ocean on its own and it really is a magical polish to have to create a variety of effects, I’ve tried it over red, blue and purple and loved it everytime. This duo, teams Indian Ocean with the subtle, natural tones of Utopia.
And the lovely Heather at their PR agency has kindly done a sneaky swatch for us, so we can see it in action before the launch date! Isn’t it a nice combo? It’s a very sophisticated combination this one and I’m sure many will fall in love with it.
From the rest of the colour ways, I’m expecting many different combinations of the Wonderland collection in there and of course, glitter galore! These launch into the Models Own Bottleshops on the 6th April and then across the country into Boots and online from 17th April. They will retail at a very reasonable £6.00, just a quid more than a bottle on it’s own and a couple of quid less than the Revlon ones.
Who else is excited for these new duos from Models Own?
Which combos do you think they should release?
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@wearefoodscouts & @KitschInc. Digital Marketing & Creative Direction. Illustration, writing, creativity & style. Fan of films, TV, cartoons, colourful hair & clean beauty. Blogger since 2009.