I’ve officially had weird coloured hair for over a year now, I had bright orange and bright red for about a year and then went into the territory of blues, purples and greens. I’m pretty sure my hair is just stained blue now and due to a little bleach mishap I’m going to be sticking to this tone for a while longer. Today, I’m going to tell you a little about my latest hair dye trial and shade.
So it looks like the bright and pastel hair trend is going to be sticking around for a fair bit longer, lots of professional brands are investing in new dye ranges and even the high street is branching out. One of the latest high street offerings is Colour Freedom, which has recently launched exclusively with Superdrug.
The new formulas created by Knight & Wilson have a Shea Butter and Argan Oil base to help maintain the hair condition whilst you dye. The range has eight colours in it, including a very on trend silver grey and also an additional product called Pastelizer, which can be mixed with any shade to make it pastel. I suspect the Pastelizer is essentially a white coloured conditioner, but it’s a first in the mass market either way.
BEFORE: A faded base of Directions Atlantic Blue
At £6.99 for 150ml it’s very good value and the squishy conditioner style tube makes it super simple to work with, the texture is pretty thick too like a conditioner so easy to mange without too much mess. Potentially this tube should last you more than one go too, but if you’ve got thirsty hair like mine you might need a whole tube, as it just absorbs everything at the moment as it’s so damaged.
I’ve picked up another tube of this shade recently as it’s 1/3 off at the moment as it’s a great colour and for me is good for disguising my roots (which are dark blonde) if you were applying this on a lightened base it comes out super vibrant, kind of Ribena coloured, really lovely. My sister has tried the pink which was lush too and I’ve got the blue to try as well. So yea, recommend, it’s awesome and super easy to pick up.
@wearefoodscouts & @KitschInc. Digital Marketing & Creative Direction. Illustration, writing, creativity & style. Fan of films, TV, cartoons, colourful hair & clean beauty. Blogger since 2009.